Client story RAC’s Member Experience Platform Becomes Driving Force for more than 1 Million Members.
By Insight Editor / 18 Dec 2018 / Topics: Mobility Customer experience Cloud
RAC’s vision is to be the most valued organisation in Western Australia by 2020, and looked to address their internal legacy challenges to improve member experiences, revenue and productivity.
With an extensible Sitecore experience platform on Azure, it has allowed RAC to plug in AI capabilities, chatbots, new CRM based on Dynamics and a modern data platform to drive bottom-line results.
