Digital strategy
Launch more effective products and services backed by a sound digital approach that combines deep expertise and a proven process.
Strategy and design are integral to success.
We leverage a human-centered design process to uncover deep insights about your users, organisation and desired technology. Then, we use that information to build products that meet and exceed your users' expectations. We're experts in:
User Experience (UX)
Evaluative research
Information architecture
User Interface (UI)
Product management
Usability & accessibility
Offerings that enable innovation
By breaking down complex challenges, we explore and create the right solutions for your unique needs. You'll get an informed go-to-market strategy, superior product design and development expertise.
Design systems
Creating a common visual language strengthens brand alignment and promotes a consistent user experience across all of your digital products. Design systems increase user adoption with intuitive experiences for your customers and clear standards for your product team.
These guidelines allow all employees — from designers and developers to marketing and sales — to advance your business and rapidly create the features and functionality your customers need.
Innovation sessions
How do you know your business is prioritising the right work? Innovation sessions provide accelerated, hands-on guidance to help your business prioritise projects that will have the most impact.
In these creative and analytical workshops, we’ll ask deep questions and offer new perspectives by reframing the business challenge. We’ll uncover what the real need is, why it’s a priority and how to address it effectively.
Expert assessments
Discover the factors that are impacting your digital interactions and impeding your business growth. We'll use design and usability testing to create an issues backlog, and work with you to prioritise the most pressing problems.
Negative user experiences degrade your brand image, turn customers away and waste business resources. Whether a mobile application is getting bad reviews or visitors aren’t converting, design plays a critical role.
Analytics quick start
Monitoring customer interactions, web traffic and pipeline conversions helps you understand who your users are and what they’re trying to accomplish. We’ll set up a host of tools that track visitors, rank content and gauge performance.
Visual dashboards report on the collected analytics to give you a holistic picture. You’ll be able to attribute meaning to data, discovering areas of opportunity, optimizing customer paths and eliminating roadblocks.
Trainings and workshops
From basic product design and development to advanced user research or innovation techniques, individualized workshops empower and educate. Drawing from a variety of expertise and industries, our sessions are tailored to your unique needs and desired outcomes.
Our team of UX and product management experts have decades of experience. We’ve distilled their skills and processes into a proven methodology for implementing a successful digital strategy in any organisation.
A diverse set of capabilities
We have end-to-end skills — from ideation to development. With Insight, you get a partner with global reach, industry expertise and deep knowledge.
Credentialed and certified
Our team is Scrum-certified and experienced with the Agile framework.
Technology-agnostic
We meet your needs with the technology that makes the most sense.
Custom solutions
No two companies are the same, so our solutions are tailored to you.
Listen to your customers.
To create a company driven by insights, you need to understand your business and audience. We use a host of data, user testing and research tools to help with this.
